With Pune becoming a cosmopolitan city, attitudes towards home buying are being transformed. Pitru Paksha, the period when Hindus pay homage to their ancestors, has traditionally been considered inauspicious to buy property; now, this is changing.
Manish Jain, Joint MD, Kumar Properties says, "Pune has become cosmopolitan now and there is no such holding back of buying decisions during Pitru Paksh. Quite a few people find it lucky to buy during this period. It is also the time to begin the festive period and developers come up with different offers. These offers do make an impact on buyers, as they become the first point of contact for projects but the final buying decision is based on other factors too. After all it's question of buying a home."
Jayant Gehi, AVP, Business Development & Sales - Supreme Universal, says, "The scenario has changed substantially as earlier people even deferred looking at the properties during this period, whereas now people do come to see properties and even discuss details for finalisation. If they like the property, they request us to hold the same and confirm. However, they defer doing the actual transaction post Pitru Paksh as at times the elders in the house object. The younger generation generally is not so particular about this period however, since it is a big decision for the family they do not want to upset the elders. In fact we have a few such cases where the client has given us a token cheque requesting it to be deposited on the first day of Navratri as he does not want to miss the flat in case someone else books it."
Sanjeev Wani, Director, Marketing, Amit Enterprises, says, "Though people do not seal the deal during this time, they utilise this time to select the location, make site visits, see sample flats and do all the confirmations. People with strong religious beliefs still do not buy in this period. But after Pitru Paksh with the festive period starting there is 100 per cent sale as people are done with their selection and ready with cheques."
Currently considering the festive season approaching, developers too are coming forward with special offers. PRA Realty is offering free stamp duty and registration for all clients who book between a certain period. Manish Kaneria, Director Mont Vert Homes, "There is no set rule, people who want to buy, buy during any period.
But in the Pitru Paksh period people do not commit buying. The period after this is full of activity as the festivals start and there is a good movement in the market. For the next two to three months we have good sales, there are lot of promotional offers and project launches giving a boost to sales."
Developers are hoping that the coming festival season will generate interest among the buyers and this is the best time to zero-in on homes as along with the offers, there are chances of increase in the prices too.
Courtesy times property dtd 10/10/2010
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